I believe the only way to change the world is to change people's behavior. And the only way to do that is to design products, policies, and environments with the mind in mind. To move to the direction, I've been taking these steps: • Leading a university institute centred around behaviour design • Training design practitioners, founders, CEOs and business leaders. • Forging partnerships with companies, such as Agoda, to help talented designers apply behavioural science. • Mentoring aspiring social entrepreneurs to help them leverage behavioural science. • Nurturing a community of behavioural science and design enthusiasts in Thailand. 💥 Created Make it toolkit - a behaviour design toolkit accessible to anyone to learn and apply behavioural science. https://www.makeit.tools